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Category Archives: News
California: The Google Search Quality Rater Guidelines received a significant upgrade, enabling raters to evaluate web pages at the Lowest quality when their…
California: The potential U.S. ban on TikTok drives major advertisers to reduce their marketing budgets for the platform. TikTok's CPMs decreased dramatically in…
Google Launches Auto-Marketing Content Feature California: Google has introduced a new feature that automatically extracts marketing content from businesses…
Are You Wasting Your Google Ads Budget? California: Many businesses are unknowingly inflating their advertising costs on Google Ads…
Google’s March 2025 Core Update California: Google's most recent core update, released in March 2025, aims to bring forth…
Google will align Merchant Center click information with Google Ads standards from 21 April 2025. The system now connects how clicks work in…
Bing Webmaster Tools California: Microsoft has formally released Copilot in Bing Webmaster Tools to everybody, after releasing it in…
Google to Replace Assistant with Gemini The upcoming year will mark the end of Google Assistant as Google prepares…
Keyword Gap Analysis California: Digital advertisers are increasingly using PPC keyword gap analysis to increase campaign visibility and leverage…
YouTube Updates Mid-Roll Ads YouTube plans to give a significant update starting 12 May, changing how mid-roll ads are…
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